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Generic packaging of cigarettes

Dr Enrico Bonadio was interviewed by CNN on the generic packaging of cigarettes recently adopted by UK. In his prime time show “Quest Means Business”, CNN international anchor and reporter, Richard Quest, asked Dr Bonadio intriguing questions about this controversial public health measure and its impact on tobacco companies’ trademarks.

Watch the full interview at: https://www.youtube.com/watch?v=oC5MhyOA65w

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